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The company - founded in 1912 to serve the architectural, engineering, and construction community in Vancouver - has evolved and grown along with the city itself.
As the Dominion Blue Print baton was handed from father to son, so with ravendesign.ca's guidance, the branding evolved to include a new logo and, (for obvious reasons) the new tag line, "Dominion the next generation", also referring to Dominion Blue's reputation of leading the way in state of the art digital equipment. The tag line "Dominion delivers" evolved in recognition of
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Dominion Blue's reputation that it does, in every sense of the term, deliver.
The new branding has been successfully implemented on all storefronts, stationery, packaging, advertising, web sites and, as shown here, Dominion Blue's vehicles, as part of the world wide ReproMax network promotional campaign.
Client: Dominion Blue Reprographics
Project: Various locations in the lower mainland of BC including Vancouver, Richmond, North Shore and Burnaby.
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